EveryStep Community Support
Corporate Profile, Brand Guidelines, Sitemap Schema, and Dynamic Widget Specifications for Website Development.
1. Corporate & Registry Profile
Critical organizational details required for layout footer nodes, legal disclaimers, and contact templates.
| EveryStep Corporate Facts | ||
|---|---|---|
| Legal Entity Name | Every Step Community Support | |
| Australian Business Number (ABN) | 39 688 639 321 | |
| Primary Service Region | South East Queensland (Brisbane, Gold Coast, Ipswich, Toowoomba) | |
| Postal Address | PO Box 2091, Tingalpa, QLD 4173 | |
| Inquiries Email | [email protected] | |
| Primary Hotline Phone | 1300 059 645 | |
| WhatsApp Contact Link | https://wa.me/61410687770 | |
| Standard Office Hours | 8:30am to 5:00pm, Monday to Friday | |
| Service Delivery Windows | 8:00am to 8:00pm, 7 Days (Outside hours negotiable) | |
2. Core Philosophy & Messaging
Key brand assets, mottos, and taglines representing EveryStep's communication principles.
"Care isn't just what we do, it's how we walk alongside you."
This is the primary hero messaging. It must be prominently placed in the landing hero overlay above the fold.
| Strategic Brand Anchors | |
|---|---|
| Name Meaning | Walking together through life's milestones,ups, and downs. Supporting participants so they never face challenges alone, where every step represents progress towards independence. |
| Mission Blueprint | To provide person-centred, culturally responsive, and trauma-informed care that uplifts and empowers every individual we support. Walking alongside people — never in front, never behind. |
| Key Values List | Walking Together, Advocacy in Action, Trauma-Informed Practice, Cultural Safety & Inclusion, Holistic Care, Empowerment, and Dignity at every step. |
3. Tri-Sector Service Matrix
The specific services that the new website must categorize and describe under distinct structural pathways.
NDIS Supports
Individualized, strengths-based supports to build independence and life skills.
- Access & Maintain Employment
- Life Stages & Transitions
- Daily Personal Care Activities
- Travel & Transport Assistance
- Daily Living Skills Development
- Community & Social Outings
SIL Accommodation
Safe, comfortable shared homes with 24/7 care ratios to build capacity.
- 24/7 tailored SIL support
- Meal preparation & domestic chores
- Non-clinical medication alerts
- Budgeting & local community access
Aged Care Supports
Enabling seniors to live safely and independently in their own homes.
- Housework, cooking & errands
- Dressing & non-clinical care
- Companionship & outings transport
- In-home flexible family respite
Youth Support
Trauma-informed child safety residential out-of-home care services.
- Therapeutic care structures
- Out-of-Home Care placement
- Child Safety team coordination
4. Brand Identity & Color Tokens
Design variables that must be used as variables in stylesheets to color backgrounds, borders, and text.
Used for headings, navigation links, and structural borders.
Used for buttons, interactive accents, highlights, and active icons.
NDIS alignment accent color, used for NDIS badges and trust icons.
Soft base background. Replaces clinical white to minimize visual stress.
Typography Guidelines
| Outfit | Heading Typography: Geometric, modern, friendly sans-serif that looks highly approachable. Used for all main headings (H1, H2, H3). |
| Inter | Body & UI Typography: Highly optimized for screen readability, particularly for users utilizing high browser zoom ratios. Used for UI elements and paragraph blocks. |
5. Information Sitemap & Hierarchy
The proposed sitemap path structures and details for page routing.
6. Key Frontend Feature Specifications
Algorithmic guidelines for custom widgets. Developers should implement these exactly as specified below.
A. Persona-Based Smart Service Finder
Placed above the fold on the home page. Guides users to distinct services based on role inputs to reduce search confusion.
| If Persona Selects | And Service Needs | Route/Scroll User to |
|---|---|---|
| Any Persona | Supported Independent Living (SIL) | /services/supported-independent-living/ |
| Participant | In-Home Support / Daily Care | /services/personal-care-daily-living/ |
| Support Coordinator | Community Activities | /services/social-community-participation/ |
| Parent or Carer | Aged Care Support | /services/aged-care/ |
| Child Safety Officer | Youth Out-of-Home Care | /services/youth-support/ |
B. Secure Multi-Step Referral Intake
A wizard-style multi-step intake page replacing clinical PDFs.
Step 1 (Referrer Info): Name, designation, email, phone.
Step 2 (Participant Info): Full name, DOB, NDIS number, plan start/end dates.
Step 3 (Services Needed): Checkboxes matching service vectors.
Step 4 (Documentation & Consent): File attachments trigger, consent check.
Result: Compiled values generate a secure JSON payload transmitted via API to email or CRM (Hubspot).
C. Accessible Text-to-Speech (TTS) Narrations
Every service detail card should feature a play button triggering a voice readout.
Implementation Tech: HTML5 Web Speech API (SpeechSynthesisUtterance).
Speech Configuration: australian locale defaults (en-AU voices) at standard speed rate (1.0). Button icon toggles between play () and stop () with visual heartbeat animations.
D. Dynamic NDIS Pricing Guide Calculator
An estimator calculating support rates. Users select service parameters (Weekday, Sat, Sun, Holiday, Overnight) and adjust a range slider (1 to 100 hours).
Rates Data Model: Weekday Daytime ($65.47/hr), Saturday ($92.12/hr), Sunday ($118.77/hr), Holiday ($145.42/hr), Overnight Shift ($276.40/shift).
Visual Result: Live calculation comparing EveryStep's billing rates alongside the NDIS Limit to establish pricing transparency.
7. Accessibility & Compliance Constraints (WCAG 2.2 AA)
Mandatory constraints that must be observed during frontend coding to guarantee digital equity.
| Compliance Rule | Specification Details |
|---|---|
| Contrast Ratios | All background contrast parameters must satisfy a minimum threshold of 4.5:1 for regular text, and 3:1 for headings. Teal text must not be placed directly on warm neutral backgrounds. |
| Keyboard Traversal | All interactive buttons, selects, and links must be focusable using keyboard tab triggers. Active elements must display clear border outline rings. |
| Text Scaling (rem) | Use responsive units (rem / vh) for sizing layouts and fonts, permitting users to run browser scale tools up to 200% without layout disruption. |
| Image Alt Attributes | Every image element must include descriptive alternative labels (e.g., alt="SIL bedroom layout showing wheelchair accessibility") or empty brackets (alt="") for background/decorative illustrations. |
8. Raw JSON Profile Schema
Developers and AI agents can copy this raw dataset to import Everystep client details directly into site databases or variables.